Being Henry is an interactive film in which viewers get to decide how Henry proceeds through the narrative at various stages. Does he head straight into the restaurant to meet his sisters and grandma, or does he decide to walk around the corner and "forget" about his family reunion?
Each choice viewers make on behalf of the film's lead character, Henry, takes him on a different journey through a multiple strand story, and each choice also dictates a particular set up of a new model of Range Rover's Evoque model – which you find out when the film has played out. You then have the option to play around further with the car's colour, interior etc, or replay the film and try making different choices.
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My Role: Design and Art Direction